B.S. in Professional Communications and Emerging Media

If the heart of all effective communication is a well-constructed story, today’s new digital media platforms have opened a new frontier for great story-telling. That’s why savvy communications professionals know that in order to be successful, they must be prepared to develop their skills in traditional communication platforms while embracing these new media frontiers.

Philadelphia University’s Online B.S. in Professional Communication and Emerging Media will provide you with the knowledge and skills needed to develop and manage content for both traditional and emerging media with confidence.

Courses in technologies of communication, blogging, multimedia communications, and public relations and media writing, along with a final capstone course, will help you learn how to create messaging to fit different media, and bring your story alive. Students are encouraged to read industry-relevant blogs and magazines, and further develop their own abilities to adapt to change in the communications field.

Whether you’re looking to provide public relations, social media, copywriting, brand management or other communications support, the Philadelphia University’s Online B.S. in Professional Communication and Emerging Media will help you create rich and varied content in support of your organization’s mission and goals. Graduates of the program will be prepared to effectively reach their targeted audiences in an increasingly digital world.

Curriculum

Competencies: (24 Credits)

  • CSS101: Learning Across the Lifespan (Note: Students start their program with this course)
  • Writing *
  • Science *
  • History *
  • Social Science *
  • Information Systems *
  • Math *
  • Humanities *

    *Note: Students may transfer credits earned in specific competencies from successfully completed courses from previously attended, regionally-accredited colleges/universities. The transfer credits will be determined from student transcripts.


Lower Division Electives: (Up to 30 Credits)

  • Students may transfer in credits earned from successfully completed courses from previously attended, regionally-accredited colleges/universities. The transfer credits will be determined from student transcripts.
  • Students may select online coursework from Philadelphia University Online Course catalog.


General Education Core: (18 credits)

  • Business, Industry and Work in American History
  • Globalization and World Politics
  • The Social Science of the Workplace
  • Financial Accounting
  • Professional Communication
  • Professional Studies Capstone (Students may take this course when they reach 100 + credits)

Professional Education Core: (21 Credits)

  • Elements of Organization
  • Principles of Management
  • Learning with Technology
  • Economic Decision Making
  • Principles of Marketing
  • Consumer Behavior
  • Leadership Theory and Ethical Practices


Upper Division Electives: (12 Credits)

  • Students may transfer in credits earned from successfully completed courses from previously attended, regionally-accredited colleges/universities. The transfer credits will be determined from student transcripts.
  • Students may select online coursework from Philadelphia University Online Course catalog.


Major Concentration: (15 credits)

  • Technologies of Communication (Social Media)
  • The Blog
  • Multimedia Presentations
  • PR and Media Writing
  • Professional Communications Capstone